Big Data Analysis and Artificial Intelligence are the touchstones of modern business

Success-Modern-Business-1024x576 Big Data Analysis and Artificial Intelligence are the touchstones of modern business

You know that for businesses there is no way around Artificial Intelligence. A.I. is here to stay, and to keep thriving organizations must adopt it. In this very interesting Forbes Council post, you can see for yourself how Artificial Intelligence will support and speed up the progress of your organization.

Do you want to dive deeper into the options offered by Artificial Intelligence? Check this in-depth guide to 100+ A.I. use cases (among which marketing, sales and customer service take a very prominent position).

Speaking about Marketing, you probably have noticed a rise in hiring data experts by businesses due to the fact that the pandemic has driven more customers online and due the subsequent need of an organization to understand the data produced by the consumers’ online behavior. Dimos Papadopoulos, Adidas Marketing Analytics Assistant Manager, analyzes this trend in an interview with MarTech Today.

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