HIGHER ARTIFICIAL INTELLIGENCE WITH LESS DATA, AND MORE NEWS
- Over the coming five years applications and machines will become less artificial and more intelligent, needing less data to perform their tasks and resembling the way humans think, claims the Harvard Business Review. This will open the road for a much broader application of artificial intelligence.
- Five years from now is a long time for a company that needs to bring in profit. So, Walmart achieved its highest sales in the last nine years to a large part due to the implementation of artificial intelligence through an internal analytics platform called the Flight Deck.
- Artificial Intelligence already plays a major role in marketing automation, a rapidly growing industry with a prospected market capitalization of $5.5 billion in 2019. Check the most popular use cases of A.I. in a marketing context, according to a guest post by Albizu Garcia in the Entrepreneur:
- Engaging new customers whose profile match the one of existing customers
- Retaining customers by offering tailored content and personalized recommendations
- Increasing efficiency, decreasing costs and enhancing customer experience through chatbots
