ARTIFICIAL INTELLIGENCE AT CES 2019 AND MORE NEWS
- In the second week of January, the consumer electronics world gathered in Las Vegas at 2019 CES, where Artificial Intelligence played a major role as was already clear during a special media day that preceded the event.
- Artificial Intelligence can support Content Marketing in many ways, says Dennis Shiao of the Content Marketing Institute. In his post “Opportunities for AI in Content Marketing Easily Explained” he references some of them based on Chris Penn’s presentation at the Content Marketing World 2018 titled “How to use AI to Boost Your Content Marketing Impact”.Among them are:
Driver analysis: What results in profitable action?
Text mining: Reveal topics, keywords, and hidden problems
Time-series forecasting: Analyze brand searches
- Content Marketing is just one of the sectors impacted by Artificial Intelligence. According to a survey in the US by Deloitte, 76% of 1,500 senior executives said that AI would transform their companies within the next 3 years despite challenges like the high costs, the complexity of integration and the shortage of expertise.
