Artificial intelligence has an impact on almost every aspect of modern business.
data analysis
Big Data has brought significant change the last years. The most important is the opportunity for Brands to gain deeper, Consumer & Shopper Insights.
Structured and organized data can help accelerate customer acquisition.
The most important big data trend in 2018 will involve greater integration with artificial intelligence (AI), data science and machine learning.
Never before have digital, data-driven solutions been so necessary. In today’s saturated ecosystem, the requirement to include verified evidence and exclude biases and falsehoods is absolute.
Data is becoming a valuable commodity, like oil in the 20th century. Here’s how companies should be using it.
Organizations need to realize that data has value. There is a voluminous amount of data involved in running a business.
It’s 2017, and everywhere you turn artificial intelligence is being touted in some portentous- or potentially overhyped- way. AI is the future. So is the cloud. And SaaS. Plus DaaS. Throw in machine learning and you’ll change the world.
Surprisingly enough, less than 0.5% of all data is ever analyzed and used according to Forrester. “Just a 10% increase in data accessibility will result in more than $65 million additional net income for a typical Fortune 1000 company.”
Marketers struggle to turn data to insights. Data alone doesn’t create a data-driven organization. That is why data analytics must be used effectively from Marketers to improve Customer Experience.