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Understanding the Value of A Facebook Fan [Infographic]

By XPLAIN on Thu, 09/05/2013

Understanding the Value of A Facebook Fan [Infographic]

Click on the image to see the full version of the infographic.

Today, the value of a Facebook Fan is a contentious issue. Are Fans acquired by a promotional Facebook Ads campaign less valuable than those who are attracted organically? Is the effect of EdgeRank, Facebook’s ranking algorithm, devaluing them? Reportedly, unless otherwise promoted, the average business post will only reach 16% of fans.

Facebook goes Mobile!

By XPLAIN on Wed, 24/04/2013

Facebook goes Mobile!

The growth of Mobile users of Facebook is up 57% year over year. The momentum of Mobile Connectivity keeps going strong!

Facebook's New Home on Android

By XPLAIN on Fri, 29/03/2013

Facebook's New Home on Android

So, were the rumors, going around since September 2010, right after all? Yesterday, Facebook sent out invitations to a media event on the 4th of April. The laconic message only reads:

Facebook pioneers Social Media Interactivity for Brands

By XPLAIN on Tue, 26/03/2013

Facebook pioneers Social Media Interactivity for Brands

Stats clearly show that Facebook is the Social Network of Choice for People to Engage with their Favorite Brands!

The true size of Facebook

By Stefanos Papilidis on Wed, 13/02/2013

Size of Facebook

We know that Social Media is huge, but have you thought what the number of active Facebook users means in terms of human population?

I can has less cats, please?

By Ava Babili on Mon, 11/02/2013

First of all, a fact: I adore cats, all of them.

But it's also a fact, that I'm getting tired of all these cats on Facebook (fortunately, there are less of them on Twitter...), especially on Brand pages.

Ideas and Tips that make the Difference in Social Media!

By admin on Tue, 11/09/2012

Facebook rules the Social Media world

Facebook is the King of Social Media because of some very specific and simple reasons... It’s the biggest social network, the time that people spend on it is very high, everything feeds into Facebook, people get emotional about it and photo sharing is the big deal in 2012!

Back with the hottest Social Media tips!

By admin on Tue, 04/09/2012

Facebook the place to be for advertisers

Three to five times return on investment, 955 million users who spend an average of six hours and 35 minutes a month on the network (nearly the double of the time spent on Google), 90 percent narrow campaign accuracy!

Check this detailed infographic to see these and more interesting facts about Facebook, the dream place for every advertiser.

Facebook users in Greece (September 2011)

By Charalampos Kon... on Wed, 28/09/2011

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Facebook in Greece has gone a long way the last years. Now it is common for a business to have an official page and interact with it's customers through the most popular social network of the planet. It's common sense, businesses have to be where their clients are, and in Facebook there are a lot of Greeks. Let's take a look at the numbers for September 2011.