Discover the top trends in destination marketing based on the analysis of consumer conversations, reviews and searches
consumer intelligence
Big Data has brought significant change the last years. The most important is the opportunity for Brands to gain deeper, Consumer & Shopper Insights.
Whether Artificial Intelligence (AI) is something you’ve just come across or it’s something you’ve been monitoring for a while, there’s no denying that it’s starting to influence many industries.
Consumers have a strong appetite for recognition and reward for their custom as well for spontaneity and exclusivity and they appreciate brands that connect with them more responsively.