A new survey about analytics’ effectiveness In a new survey of McKinsey & Company in April 2016, executives say senior-leader…

The most important big data trend in 2018 will involve greater integration with artificial intelligence (AI), data science and machine learning.

Check only some of the ways artificial intelligence can support marketing.

It’s 2017, and everywhere you turn artificial intelligence is being touted in some portentous- or potentially overhyped- way. AI is the future. So is the cloud. And SaaS. Plus DaaS. Throw in machine learning and you’ll change the world.

The Reason So Many Analytics Efforts Fall Short Efforts to adopt analytics upset the balance of power in the C-suite,…

Artificial intelligence has an impact on almost every aspect of modern business.

Big Data has brought significant change the last years. The most important is the opportunity for Brands to gain deeper, Consumer & Shopper Insights. 

In the near future, machines and applications will resemble the way humans approach problems and solutions.

The infographic below was inspired by the growing trend on how AI capabilities and applications are attempting to solve real-world issues that e-commerce businesses are facing.

Organizations need to realize that data has value. There is a voluminous amount of data involved in running a business.

From Mad Men to Math Men: How Data is Changing the Way that Marketers Create Content Today, mathematical algorithms give…

Artificial Intelligence and Technology in general will play a major role in covering the needs of the modern, more conscious and more demanding traveler.

Discover the top trends in destination marketing based on the analysis of consumer conversations, reviews and searches

Enterprises’ needs for trustworthy analytics and actionable insights based on brand and consumer generated data will continue growing in 2019.