Our Services

We come up with exceptional Social Media business solutions and specialized online promotion techniques.

We’ll help you attain a highly noticeable online media profile and strategically planned measurable results. Below are the services we provide, but they are always custom-tailored to maximally satisfy your needs:

Strategic Social Media Marketing & Activation
Word of Mouth (WOM) Marketing
Social Media Advertising
Online Reputation Management (ORM) and
Social Media Training Services

If you're looking for a way to build your company's online presence, we have all the cutting-edge tools to strategically start up a long-lasting conversation with your customers.

Social Media Marketing & Activation

Social Media & Trends Monitoring
We're talented and capable to structure a Social Media strategy that delivers a direct benefit to your business, whether it's providing customer service, increasing brand awareness or directing new customers to your business through:

  • Producing great optimized content to increase engagement
  • Using Search Engine Optimization (SEO) to drive awareness and
  • Working hard on a daily basis, to increase your audiences reach


We end up with a high ROI!

If you're wondering: What the H*** is ROI? it means Return on Investment.

We're one of the 1st companies in the world that utilized the ROI performance measure. We cannot build any kind of Social Media Campaign that is not based on the ROI metric. We're engaged to deliver measurable results at low cost.

We don't just give you the strategy or set up your channels and leave you to it; instead, we work closely with you to execute your plan successfully.

We do all the Social Community Management (SCM) for you: we actively grow your Online Communities and we provide Training and ongoing Social Media Consulting, as well as Monthly Reporting and Results Analysis.

This is the ideal solution for businesses that know how valuable Social Media is to their brand, but which don't have the internal resources to dedicate to the maintenance of these channels.

Social Media Advertising

Social Media Advertising

Would you travel in the Facebook - Twitter - LinkedIn - YouTube Jungle
without a map or proper supplies?

After an in-depth analysis of your organization and your brand:

  • We build you an integrated Social Media activities roadmap into your existing communication plan, of completely integrated Social Media activities and we tailor it to your necessities.
  • We design and optimize your profiles on Social Sites, including Facebook, Twitter, LinkedIn, and YouTube, to best appeal to your target audiences and achieve maximum share-ability and ROI.
  • 24 hours a day, 7 days a week, we post, monitor and respond on your social sites, keeping your Social Network Stream Engaging, Relevant and Appropriate for your audience.
  • As a Social Media Agency cooperating directly with Facebook, we're using the hyper-targeting capabilities on Facebook, to go well beyond your broad target demo. Through targeted keywords, we design, place and manage your social ads, and provide you with in-depth reporting so that you can understand the power of super-targeted messaging.

Our Policy: Unique Online Services in Social Media + Value-for-Money => Awesome Measurable Results!

Word of Mouth Marketing (WOMM)

Word of Mouth Marketing
67% of consumer purchase decisions are primarily influenced by word of mouth
Mckinsey/Thompson Lightstone

Join the conversation.
Utilize our Marketing, Technology, and Strategic Expertise to help shape
your short- and long-term WOM Strategy and Accelerate your Sales!

It's a fact: WOM is the single most influential factor determining whether people are spending time, money and attention to your brand. It happens online in Social Media and offline across everywhere you go.
The buzz itself is the objective of WOM marketing; to have as many consumers talk about a brand or a product to as many friends and associates as possible.

At XPLAIN we create buzz by choosing:
1. The right target: Building Advocates is about more than just campaigns and big ideas. We find, thank and connect with key community contributors and evangelists. We can help you effectively identify, communicate and interact with these loyal enthusiasts to ensure the best connection possible and guarantee strong alignment between your activities and your business objectives.

2. The right content: Gain 24/7 insight by establishing a constant dialogue with highly involved consumers. What do they really want?
Share with them exclusive information and fantastic tailored experiences and add value to their own lives, by expressing their passion and opinions about products, services and companies.

3. Τhe right tools: We're engaged to Real-Time Results and Fast-Delivered ROI through our own sophisticated tools such as Community-Building and Social Networking, Consumer-Generated Content, Viral and Word-of-Mouth Marketing and
Advocacy.

Online Reputation Management (ORM)

Users Experience Design

At XPLAIN, we know how critical it is to have a positive online reputation. Our team knows how to neutralize negative conversations that are influencing your prospective clients. Through Real-Time Monitoring and Measurement, Sentiment Analysis, Competitors Monitoring, Influencers Spotting, Systematic Reporting and Analysis, we ensure that your brand is positively portrayed in the industry.

We can recognize the unfavorable search results for your brand, and provide a pro-active reputation management solution that enables us to defend your brand image. We're skilled at assessing and repairing negative and damaging
listings that can hurt the reputation of your company by focusing on positive mentions of your brand that naturally outrank and push down the harmful results.

At the end, our objective is to reveal brand’s values and mostly to share these values with all customers and fans geting closer with them; thus create positive Word of Mouth and generate buzz.

Social Media Training

Social Media Training
Today's Social Media marketing landscape can be overwhelming for brands just starting out. Many companies fall into the Facebook/ Twitter/ blog routine without proper research, strategy, or defined
objectives to support these decisions. At this stage, you probably have more questions than answers, such as:

  • "I know my company needs to be engaging in the Social Media space, but where do we begin?"
  • "What are our competitors doing?"
  • "How do I engage with my customers?"
  • "Which Social Media platforms should we use or stay away from?"

With our tailor-made services we'll help you:

  • Understand the impact that Social Media is having on your organization. We develop overall Social Media Strategies, provide bespoke training, advise on crisis planning and provide ad-hoc Social Media Consultancy.
  • Listen to conversations throughout Social Media which are relevant to your brand, products, services, competitors and sector. Through conversation audits, influencer research and ongoing Social Media monitoring, we help you understand not just the volume of these discussions, but the underlying issues that influencers are promoting.
  • Engage in Social Media through meaningful conversations with people and create positive Word of Mouth (WOM). We do this through influencer campaigns, conversation platforms, advocacy programs, community building and management, social applications, conversation response and reputation management.

In each of these areas, we combine our deep understanding of brands and marketing communications with strategic, creative and technological skills, endorsed by our innate sensibility and love for Social Media.
With an international team and a network of partners, we work with clients worldwide on local, regional and global projects.

Give us a shout to find out more about how we can help your business become more social.